Every software company runs the same queue: customers ask, the roadmap absorbs a fraction, and the rest rots in a backlog. Under 5% of requests ever ship, even at vendors who bother measuring it. Look at any public idea board, Salesforce's IdeaExchange, HubSpot's Ideas forum, QuickBooks' Community, and you'll find requests years old sitting on real support, still unshipped. Enterprise accounts get bespoke work because they shout loudest. Everyone else waits, rebuilds it in a spreadsheet, or leaves.
The obvious fix is to let people build it themselves. Almost nobody does, because the moment a customer starts building inside your product, you're trusting them with your brand, your data, and your reputation. Letting someone describe what they want was never the hard part. Keeping it safe once they can is.
That's what we built Floka to do. You decide what your customers can see, what they can do, and how much they can spend, once. From there, they describe what they need in plain English and get a working tool inside your product that looks like you built it yourself, that never goes further than you've allowed, and that you can undo at any time. You see everything that gets built, and the best ideas can become a feature for everyone else.
Flôka is a trading name of Managed Labs AI Ltd.